The realm of image design and generation has long relied on human ingenuity to translate high-level user concepts into vivid visual creations. This typically involves laborious efforts to provide detailed descriptions of the envisioned image, which are then subjected to text-to-image (T2I) models for actual image generation.
Yet, the advent of powerful large multimodal models (LMMs) has piqued our curiosity. Can these models be harnessed to develop self-refinement capabilities, potentially liberating humans from the often tedious task of converting abstract ideas into tangible images?
To answer this question, a team of researchers from Microsoft Azure AI has introduced “Idea2Img” in their recent paper, “Idea2Img: Iterative Self-Refinement with GPT-4V(ision) for Automatic Image Design and Generation.” This groundbreaking framework leverages the capabilities of GPT-4V(ision) to revolutionize the process of automatic image design and generation, offering enhanced image quality and an array of innovative functionalities.

The team summarizes their main contributions as follows:
- Exploration of Automatic Image Design and Generation: Idea2Img is designed to generate images from high-level ideas, which can encompass a blend of reference images and instructional texts guiding the intended design.
- Unveiling the Power of Multimodal Iterative Self-Refinement: The researchers demonstrate the effectiveness of employing GPT-4V-based systems to refine, evaluate, and validate multimodal content iteratively.
- The Birth of Idea2Img: The team introduces the Idea2Img framework, a multimodal iterative self-refinement model, elevating the capabilities of T2I models for image design and generation. This enhancement opens the door to diverse image creation possibilities and elevates the quality of generated images.
- Comprehensive Evaluation Set: To gauge the effectiveness of Idea2Img, the team has developed a robust evaluation set comprising 104 challenging multimodal ideas. The consistent user preference score improvements across various image generation models bear testimony to Idea2Img’s prowess in automatic image design and generation.


Idea2Img operates as a collaborative effort between an LMM, GPT-4V(ision), and a T2I model. These two components work in synergy to decipher user ideas and craft exquisite images. GPT-4V(ision), introduced by OpenAI on September 25th, 2023, possesses the unique ability to analyze images and text inputs provided by users, and it fulfills three pivotal roles in the process:
- Prompt Generation: GPT-4V generates a series of N text prompts aligned with the input multimodal user idea, taking into account prior text feedback and refinement history.
- Draft Image Selection: GPT-4V meticulously compares N draft images, all corresponding to the same idea, and selects the most promising one based on its analysis.
- Feedback Reflection: GPT-4V scrutinizes the disparities between the draft image and the original idea. It then provides feedback on inaccuracies, potential causes, and recommendations for revising T2I prompts to yield an improved image.
Moreover, Idea2Img benefits from a memory module that preserves prompt exploration histories, including text prompts, previous draft images, and feedback. This iterative process cycles through these three steps in collaboration with GPT-4V to ensure automatic image design and generation continually evolves.


Empirical results have conclusively demonstrated that Idea2Img is adept at processing input ideas containing interleaved image-text sequences, effectively following ideas with design instructions, and producing images of superior semantic and visual quality.
In summary, Idea2Img taps into the emerging capabilities of iterative self-refinement within LMM-based systems. It stands as a testament to its efficacy in elevating the quality of generated multimodal content, paving the way for exciting developments in the field of automatic image design and generation.
The code in on project’s GitHub. The paper Idea2Img: Iterative Self-Refinement with GPT-4V(ision) for Automatic Image Design and Generation on arXiv.
Author: Hecate He | Editor: Chain Zhang

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