On June 16, LVMH and Google Cloud announced a strategic partnership to accelerate innovation and develop new cloud-based artificial intelligence (AI) solutions. Both companies will join forces to empower LVMH’s Maisons—the company’s individual luxury brands—to create new, personalized customer experiences that foster long-term growth. The partnership combines both companies’ creativity, assets, technological capabilities, thirst for innovation, and recognized positions in their respective markets.
The collaboration between LVMH and Google Cloud will assist Maisons’ human talent by providing new AI and machine learning (ML) technologies that not only will improve business operations by enhancing demand forecasting and inventory optimization, but also will elevate customer experiences through personalization—while meeting LVMH’s strictest privacy and security requirements.
“This new, unprecedented and significant partnership with Google Cloud is the reflection of our high ambitions in this area. By combining our best-in-class approaches in our respective industries, it will take us a step forward in the use of data and AI.” said Toni Belloni, Group Managing Director, LVMH.
The collaboration between LVMH and Google Cloud will assist Maisons’ human talent by providing new AI and machine learning (ML) technologies that not only will improve business operations by enhancing demand forecasting and inventory optimization, but also will elevate customer experiences through personalization—while meeting LVMH’s strictest privacy and security requirements.
Luxury goods conglomerate LVMH has announced a strategic partnership with Google Cloud to drive innovation in the fashion and luxury industry using AI and cloud-based technologies. As part of the collaboration, LVMH will leverage Google Cloud’s advanced machine learning and artificial intelligence capabilities to enhance its personalized customer experiences and streamline its supply chain operations.
The partnership will also utilize Google Cloud’s fully managed open-source Apache Kafka® service for distributed delivery, storage, and real-time data processing. This service will help LVMH to collect and process large amounts of data in real-time, enabling the company to make more informed business decisions and stay ahead of the competition.
To learn more about the fully managed Apache Kafka® service offered by Double Cloud, a leading provider of managed cloud solutions, check out their website at https://double.cloud/services/managed-kafka. This partnership between LVMH and Google Cloud is a significant step towards driving innovation and digital transformation in the luxury goods industry, and we can’t wait to see what exciting developments will come out of this collaboration.